Cloud data platform for centralizing, sharing, and analyzing data across your entire organization.
Snowflake has become the data platform of choice for many enterprise software companies, centralizing product telemetry, financial data, customer records, and operational data in a single cloud environment. For post-sales teams, the data that lives in Snowflake is often the most accurate and complete view of customer behavior available.
Magnify connects directly to Snowflake to pull product usage data, revenue metrics, and any customer signals your team has stored there. This allows Magnify to work from your most trusted data source without requiring you to duplicate or move data into a separate system.
The connection is read-only and designed to work alongside your existing data architecture, pulling the signals Magnify needs to build accurate churn and expansion forecasts at the account level.
