Salesforce's customer service platform for managing support cases and service automation.
Salesforce Service Cloud is the support and service layer for many enterprise customer relationships, housing case histories, SLA performance, and service interaction data. For post-sales teams, service data is a critical but often underutilized input to customer health.
Magnify connects to Salesforce Service Cloud to pull case volume, case severity, resolution time, and CSAT data at the account level. These signals are incorporated into Magnify's churn and expansion models alongside CRM, product usage, and revenue data.
When service activity indicates a customer under stress — escalating cases, missed SLAs, or declining satisfaction scores — Magnify surfaces the account to the appropriate team member before it becomes a renewal risk.
