Google's calendar tool for scheduling, managing meetings, and coordinating customer touchpoints.
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Google Calendar is how most post-sales teams schedule and track customer meetings including QBRs, onboarding calls, renewal discussions, and executive syncs. Meeting cadence and frequency are strong indicators of relationship health and customer engagement.
Magnify connects to Google Calendar to pull meeting activity at the account level, tracking how frequently customers are engaging in scheduled touchpoints with your team. Declining meeting frequency or long gaps in scheduled interaction are early warning signals for relationship drift.
When calendar data shows a customer hasn't had a meaningful touchpoint in an extended period, Magnify incorporates this into its health models and surfaces the account for proactive outreach before the silence becomes a churn signal.
